Kings County has $500,000 in business digital marketing grants

Image via flickr user Jernej Furman

published on September 21, 2022 – 13:52
Written by the staff of The Business Journal

Kings County announced an award of up to $500,000 in American Rescue Plan Act (ARPA) funding, approved by the County Board of Supervisors on July 12.

The funding comes from Kings County’s $29.7 million allocation of the $65.1 billion in direct and flexible ARPA assistance available to every county nationwide.

The $500,000 will be distributed to Avenal ($45,000), Corcoran ($75,000), Hanford ($185,000), Lemoore ($85,000) and unincorporated areas of Kings County ($110,000) depending on the population.

Applicants must maintain a valid business license, have 100 or fewer full-time employees, and have been in business before March 15, 2020 to be eligible for the grant. This program considers full-time employees to work 40 hours per week, with two part-time employees meeting the requirements to equate to one full-time employee.

Businesses meeting the eligibility criteria will receive up to $5,000 for the development of digital marketing programs, including professionally produced website videos, website design and upgrades, social media marketing and print media for publication on websites.

The grant does not include funding for advertising printing costs.

The grant will not be available to community-based organizations (CBOs) that receive state or federal funding, businesses that have refused to comply with COVID-19 safety regulations, businesses with active violations of the application of the code, companies that have, within the past three years, filed for bankruptcy or have pending tax liens, or companies in the cannabis or tobacco industry.

Grants will be awarded on a first-come, first-served basis, with Kings County contacting awardees with contract details.

Documentation providing expense breakdowns will be required at the end of the program, with expenses deemed outside the scope of the program to be reimbursed to Kings County.

Applications for the program can be sent to [email protected]. Companies having problems with submissions can contact Kyria Martinez at (559) 852-2377.

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